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GSK

Smart Commerce: Driving
Operational Efficiency and
Real-Time Insights for GSK

Smart Commerce: Driving Operational Efficiency and Real-Time Insights for GSK

Admin Portal and Dashboard Development
We partnered with GSK to develop a user-friendly, real-time dashboard that provides complete visibility into product sales and on-site store performance. The solution featured a customer-facing tablet interface that allowed users to browse and select products, with barcodes automatically printed for a seamless checkout.


Once payment was completed, customers collected their items from a staffed kiosk, ensuring a frictionless retail journey. The dashboard tracked every order from print to purchase, giving GSK valuable insights into product movement and shopper behavior to optimize in-store operations. Built using modern and secure technology, the system enables GSK to make data-driven decisions in real time.

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Client: GSK

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Region: South Africa

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GSK Innovation App Development
As part of our Innovation Days initiative, we developed a custom mobile app to capture attendee interest and streamline engagement with Point’s service offerings. Users selected the specific solutions they were interested in, and their choices were automatically routed to the relevant teams for immediate follow-up.


To drive engagement, the app generated unique snack vouchers for attendees to redeem at the event. This digital experience captured high-quality leads while adding an interactive, branded touchpoint that connected users with our teams in real time. It transformed a standard event interaction into a measurable lead-generation engine.


Key Solution Highlights
  • Real-Time Visibility: Instant tracking of product movement and store performance.
  • Seamless Retail Journey: Integrated tablet-to-printer-to-kiosk workflow.
  • Automated Lead Management: Direct routing of attendee interests for immediate follow-up.
  • Interactive Engagement: Reward-based user journeys to increase event participation.

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