Phone:+27 (0)11 884 1038

Email:info@pointgroup.biz

Address:Pinmill Farms Sandton

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Who WE ARE.

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Creative & STRATEGY.

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ORIGIN

Point is dedicated to transforming shopper behaviour through innovative strategies that prioritises how we work through our E3 lens: effectiveness, efficiency, and ethical conduct. 

OUR VISION

At Point Iconic, we exist to help our customers reach their shoppers with intelligent creative solutions. 

OUR MISSION

Our mission is to bridge the gap between brands and their audiences through innovative and impactful shopper-marketing strategies. We are shopper-marketing experts. We aim to revolutionise the shopper marketing landscape by delivering impactful solutions that drive consumer engagement and foster brand loyalty. 

OUR APPROACH

DATA-DRIVEN

INSIGHTS

We leverage advanced analytics to gain a deep understanding of shopper behaviour, enabling us to craft personalised and effective marketing strategies. 

INNOVATIVE

SOLUTIONS

Our team employs cutting-edge technologies and creative methodologies to develop campaigns that resonate with consumers and drive sales. 

ETHICAL

PRACTICES

We are committed to maintaining the highest standards of integrity, ensuring that our marketing efforts are transparent, responsible, and respectful of consumer privacy.

DOING WORK that 
makes a difference.

OUR SERVICES

STRATEGIC

PLANNING

We collaborate with clients to develop comprehensive shopper marketing strategies that align with their business objectives and market dynamics.

CREATIVE

DEVELOPMENT

Our creative team designs compelling marketing materials that capture attention and inspire action at the point of purchase. 

EXECUTION AND

ANALYSIS

We implement campaigns seamlessly across multiple channels and continuously monitor performance to optimize results and maximize return on investment.

WHY CHOOSE POINT?

With a proven track record of success, Point stands out as a leader in print solutions, marketing procurement and shopper marketing, all underpinned by our bespoke technology, strong supplier network and incredible partnerships. Our commitment to excellence, innovation, and ethical behaviour ensures that our clients achieve their marketing goals while building trust with consumers. Partner with us to elevate your brand’s presence in the marketplace and drive meaningful engagement with your target audience. 

CREATIVE SELECTION / PROJECTS

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